High touch and low touch customer engagement strategies

Speaker: Brian Hoffman, Account Executive @ ChurnZero

Webinar On Demand

All of your customers, from freemium and trial accounts, to enterprise Fortune 500 customers, need some good old-fashioned TLC. But the amount of time and effort you spend, the channel you communicate through, and the Customer Success strategy you leverage when engaging with your customers should differ for your minnows and your whales.

Join our 20-minute webinar on how you can utilize ChurnZero to proactively engage with your customers through high touch and low touch plays.

In this webinar, we’ll cover:
  • Tactics you can use to keep low touch customers engaged at scale, preventing your CSM’s from spending all day playing ‘Customer Issue Whackamole’
  • How to leverage aspects of automation to enhance, not detract from, white glove service for high touch accounts
  • Creative ways to make the medium as impactful as the message