by Emily Nesterick | Feb 10, 2023 | Engagement
As a customer, there’s nothing better than working with a CSM who really “gets you.” Someone who understands your needs and knows what your perfect business review looks like. However, the path to achieving that idyllic customer connection...
by Cori Pearce | Mar 22, 2022 | Engagement
Nowadays, marketers are hyper-aware of the importance of the customer journey and creating an intuitive user experience. In most cases, however, there are still plenty of opportunities to streamline the process and reduce customer friction. Customer friction...
by Alex Weihmann | Jan 19, 2022 | Engagement
The customer is always right. That’s how the saying goes. That’s also what you might be thinking when trying to figure out how to deal with an angry customer. No matter what industry you’re in, chances are that you’ve crossed paths with...
by Emily Nesterick | Nov 16, 2021 | Engagement
Every six months, I begrudgingly visit the dentist. I sit under the fluorescent lights in the waiting room ruminating over my neglected resolution to floss each night and the impending pain I will soon endure. And although we only see each other twice a year,...
by Emily Nesterick | Oct 19, 2021 | Customer Success Strategy, Engagement
Rethinking the Quarterly Business Review (QBR) A relic from the days of old-school account management, the quarterly business review (QBR) is a classic — although not timeless — practice. In today’s always-connected, data-enriched landscape, the QBR...
by Cori Pearce | Sep 22, 2021 | Engagement
This is a guest blog post by Anita Toth, Chief Churn Crusher. 9 Common Difficult Customer Conversations Mistakes & How to Avoid Them Let’s face it. Difficult customer conversations are hard. It doesn’t matter whether you’re a brand new CSM or a...
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