Customer Success Metrics & Terms | Churnopedia
A Glossary of the Customer Success Metrics & Terms CS Professionals Need to Know To Understand the Health of Their SaaS Business
You need to be well-versed in measuring customer health in order to advance as a Customer Success professional. Understanding the metrics that SaaS companies use to assess success is fundamental to your ability to make strategic choices, track performance against shared company goals, and ultimately, prove your value as a strong business leader. Use this essential resource (filled with realistic examples) to learn the Customer Success terms, metrics, and formulas that every Customer Success professional needs to know. Be sure to bookmark this page to use as an easy reference.
Backlog consists of revenue that is committed by the customer in advance of their service and is not yet invoiced.
Bad Fit Customer
A bad-fit customer is a customer who is not likely to be successful with the product or service being offered.