Mar 3, 2021

Read Time 2 min

Top 3 Customer Success Takeaways from SaaStock Remote


saastock remote 2021

Last week SaaStock hosted their 2nd annual SaaSock Remote event, which was focused on helping SaaS leaders gain traction, grow and scale in a hybrid world. 

Did you know that 92% of SaaS companies fail within 3 years due to poor product-market fit, lack of cash flow, and/or overall mismanagement? Being a part of an expert-led community like this SaaStock Remote event gives access to the knowledge and experience SaaS leaders need.  

The event was filled with intimate hands-on workshops, and content sessions with expert leaders who shared their stories and strategies to thrive. 

If you didn’t get a chance to tune in for the virtual sessions, no worries. Here’s our recap of the top three takeaways for Customer Success professionals. 

Top 3 Customer Success Takeaways from SaaStock Remote 2021

1.) Focus on Customer Experience to Boost Retention 

Strategy 📚: ‘Boost Retention. Building an Impactful Customer Experience.’ with Lynn Tsoflias (CustomerGuru) #SaaStockRemote
3 key themes for an impactful customer experience:
🌟 Focus on the customer experience first
🌟 The customer and product team partnership
🌟 Win as a team

— SaaStock (@SaaStock) February 25, 2021

2.) Establish Great Feedback Loops

💬🌟 “For us the customer experience is the most important, and we have a great feedback cycle from the intersection between our product, sales, and customer success teams.” – Jan Arendtsz, CEO & Founder at @Celigo #SaaStockRemote

— SaaStock (@SaaStock) February 25, 2021


3.) Start With Understanding Your Customers First vs. Trying to Solve a Problem

🌟”The first 2-3 years we were trying to figure out who our customers were. We started with the problem, instead of the customer & it caused us challenges…there was a lot of reflection required later on, on ‘who is our customer?'” @hirokitakeuchi CEO @GoCardless #SaaStockRemote

— SaaStock (@SaaStock) February 25, 2021

To learn more, check out the SaaStock Remote 2021 sessions on-demand on SaaStock’s YouTube channel. 

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