Oct 26, 2021

Read Time 3 min

ChurnZero Named Overall SaaS Category Winner in 2021 APPEALIE Awards


2021 SaaS Awards Announced – APPEALIE Honors The Very Best In Software

APPEALIE has announced the winners of the 2021 SaaS Awards and ChurnZero is honored to be recognized for the fifth year in a row.

41 SaaS apps were recognized for their demonstrated excellence and customer outcomes. Winning SaaS platforms included ChurnZero, Hopin, Intercom, CallRail, and Chargify. The ChurnZero team is also thrilled to see a number of customers selected as winners of the SaaS Customer Success Award, which is a true testament to the impact our platform can bring to CS teams at SaaS organizations.

“As software becomes more ubiquitous in our work and personal lives, the expectations of the users are continually growing. Our highly selective award honors customer-obsessed SaaS platforms that go above and beyond to deliver extraordinary experiences,” commented Arabella Solaybar of APPEALIE.

As an indicator of APPEALIE’s SaaS Award selectivity, the Overall SaaS Award winners averaged over 4.6 stars on the most popular software review platforms (G2, Capterra, and GetApp – all of which use a 5-star rating scale).

“We’re honored by this distinction of Best Overall SaaS, which is judged by user feedback and product innovation. As a customer-centric company, success is not only driven by customer delight, but also increased revenue and customer retention. Retention is the new driving force of a healthy SaaS business,” said You Mon Tsang, CEO and Founder of ChurnZero. “We are thankful for our customers and remain committed to their success.”

The 2021 APPEALIE SaaS Award winners are presented below:


Overall SaaS Award winners were selected using Net Promoter Scores™ (NPS), UI/UX, recent product improvements, 3rd party analyst research, amongst other criteria.

With the continued growth in entries and competition to the APPEALIE SaaS Awards, the Overall SaaS Award winners now incorporate specific product categories.

Overall SaaS Award – Analytics + Business Intelligence Category Winner:

  • Marchex

Overall SaaS Award – Collaboration +  Productivity Category Winners:

  • Hopin
  • InVision
  • LiquidPlanner
  • Profit.co
  • Stack Overflow
  • Workato
Overall SaaS Award – Commerce Category Winners:
  • Chargify

Overall SaaS Award – Customer Service Category Winners:

  • AppFolio Investment Management
  • Calabrio
  • ChurnZero
  • Intercom
  • Planhat
  • Thryv

Overall SaaS Award – Development + DevOps Category Winners:

  • InfluxData
  • Plivo

Overall SaaS Award – HR + Learning Category Winner:

  • Skilljar

Overall SaaS Award – IT Management + Operations Category Winners:

  • Workato
  • Zylo

Overall SaaS Award – Marketing Category Winners:

  • Alida
  • CallRail
  • io
  • Quantum Metric
  • Yext

Overall SaaS Award – Sales Category Winner:

  • PandaDoc

Overall SaaS Award – Security Category Winners:

  • Next Caller, A Pindrop® Company
  • OnDMARC / Red Sift
  • Ontic

Overall SaaS Award – Vertical Industry Category Winner:

  • SpinCar


Selected using entrants submitted documentation for their best Customer Success stories and outcomes.

  • ​​15Five
  • Alida
  • AppFolio Property Manager
  • CallRail
  • Chargify
  • Delighted
  • Ellevation Education
  • Expert Institute
  • FreeWill
  • GoCanvas
  • Granulate
  • HiringThing
  • Hopin
  • Pendo​​
  • Quantum Metric
  • Skilljar
  • SmartHub
  • Submittable
  • Thryv
  • Tripleseat
  • Xero
  • Zylo


About ChurnZero

ChurnZero helps subscription businesses fight customer churn. Its software solutions allow businesses to understand how their customers use their product, assess their health and their likelihood to renew, and give businesses the means to personalize the customer experience through timely and relevant touchpoints. ChurnZero is headquartered in Washington, D.C. and is backed by leading investment firms such as JMI Equity, Baird Capital, Grotech Ventures and Middleland Capital.


The APPEALIE SaaS Awards are the most selective in software.

Winning SaaS apps are selected on the basis of customer feedback and data, including Net Promoter Scores™. APPEALIE also conducts further due diligence beyond entrant applications to ensure each winner meets its standards of excellence.

Pronounced “appeal-eee,” our name APPEALIE originates from our mission to recognize the most appealing apps in SaaS.


Attribution: Net Promoter, Net Promoter Score, and NPS are registered trademarks of Bain & Company, Inc., Satmetrix Systems, Inc., and Fred Reichheld


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